MASTERCLASS
The 4-Part Sales System for Independent Consultants
Know Where Your Next 3-10 Clients Are Coming From
IS THIS YOU?
You're good at what you do. Your clients get results. Yet, every month, you're not sure where your next 3-10 clients are coming from.
Sales calls don’t seem to be the problem. You just can’t seem to take your business from reactive to proactive consistently when it comes to bringing in new opportunity.
In this condensed masterclass, you'll get the 4-part system independent consultants use to generate consistent leads — so you can identify exactly where your current pipeline has gaps.
WHAT YOU'LL LEARN
1. Why your current approach isn't generating consistent leads
Most independent consultants are doing things — networking, posting, following up. But without a system underneath it, you're starting over every month. You'll learn why, and what's actually missing.
2. The 4 stages every independent consultant's sales system needs
The ALEC framework maps the complete path from visibility to closed client. You'll see exactly what belongs in each stage — and where most consultants have gaps they don't even know about.
3. How to identify which stage to build first
Not all gaps are created equal. You'll leave with a clear picture of where to focus so you get traction fast — without overhauling everything at once.
WHO THIS IS FOR
Independent consultants with inconsistent monthly revenue
You're confident on sales calls, but the pipeline leading to those calls is unpredictable
You've been relying on referrals and word of mouth and you know it's not enough
You're ready to build a system — not collect more advice
This is NOT for you if you're just starting out or looking for high-volume spammy tactics.
This is for consultants who have been in business long enough to know they’re not fully leveraging their expertise to attract opportunity — and are ready to build a system to change that.
ABOUT CELINA
Celina Guerrero helps independent consultants build the sales systems that turn their expertise into a predictable pipeline.
She's spent her entire career getting work for talented people — first as an artist manager and booking agent, now as a sales strategist for independent consultants. Different industry. Same problem: brilliant people without a system to match their expertise.
She works with consultants through Connect & Co's Sales Operating System — a 4-part framework built specifically for boutique consulting practices.